99+ Who trust
Skirmantas Šernas
Performance Creative Strategist

// what research-backed creative actually looks like
Pain vs. Gain
Frames salon costs as a "loss" to make "0€" irresistible.
Scroll-Stop
Uses "messy" math and loud text to break the visual trance of polished feeds.
Trust Building
Addresses specific product flaws (sticky residue) to kill doubt instantly.
Instant Logic
Communicates the entire value prop faster than a video can load.
Trusted by many
// work examples
// process
Map every active ad in your category. Identify saturated angles and untouched gaps.
Map every active ad in your category. Identify saturated angles and untouched gaps.
Each concept is scored on pattern interrupt, specificity, and objection-handling before design.
AI tells me what to make. I decide how to make it. Type, crop, contrast — done by hand.
Most static ads are designed. Not engineered.
Volume-based agencies ship 40 variations a week and pray one wins. I run the opposite play: deep research, fewer concepts, each one built on buyer language, category gaps, and hook scoring before a single pixel is drawn.



// pricing
DIAGNOSTIC
Creative Audit
Find exactly what's killing your hook rate before spending another dollar.
$299
one-time
Existing ad teardown
Hook rate analysis
Angle gap map
20-min Loom delivery
Delivered in 2-3 days
Best for: brands unsure where their creative
is failing.
TEST BEFORE COMMITING
Starter Sprint
Find exactly what's killing your hook rate before spending another dollar.
$599
one-time
6 static ads · 3 angles
All Meta sizing variants
Competitor research brief
Hook rationale doc
1 revision round
30-day performance guarantee
Delivered in 5-7 days
Best for: brands testing a new strategist before committing.
RETAINER
Growth Retainer
Ongoing creative velocity with a strategist who tracks the results.
$1,100
/ month
12 statics/month · 4 angles
All Meta sizing variants
Monthly performance debrief 30 min
Competitive research refreshed monthly
2 revision rounds
Daily updates
Weekly strategy call (60 min.)
30-day guarantee on first batch
Best for: brands spending $3k–$15k/month on Meta.
SCALING BRANDS
Scale Partner
High-velocity creative with a full strategic layer baked in.
$1,700
/ month
20 statics/month · 6 angles
Bold vs. safe concept testing built in
Weekly strategy call 60 min
Hook rate tracking dashboard
Creative rotation plan
First batch free
Daily updates
Best for: brands spending $15k+/month who need creative velocity.
PREMIUM TIER
Creative System Build
Not more statics — a different value structure entirely. Your permanent creative infrastructure, built once, owned forever.
$3,200
one-time · you own everything
Brand creative playbook
Angle + hook bank
25 statics across 6 tested angles
90-day creative calendar
Buyer persona map
Objection framework
Daily updates
Weekly strategy call 60 min
Best for: brands that want to own their creative infrastructure permanently.
Most popular
// why not an agency
Agency
$2,500–5,000/month
You're 1 of 40 clients
Account manager plays telephone between you and the designer
6-month lock-in contracts
Generic angles, any niche
Results are their discretion — no guarantee
Working with me
$599–1,700/month
Max 4 active clients total
The strategist thinking about your brand is the one building your ads
Month-to-month after month 2
Health, wellness, and beauty DTC only
30-day performance guarantee on every first batch
// common questions
Do you manage the ad campaigns as well?
What if I don't have existing creative to compare against?
How long does a batch take to deliver?
Why do you only work with health and wellness brands?
Can I cancel my retainer anytime?
What do I need to provide to get started?
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